12/02/2018 12:45 SAST | Updated 15/09/2018 05:21 SAST

11 Black-Owned Beauty Brands To Add To Your Makeup Bag

When it comes to inclusivity, these brands are nailing it.

If the overwhelming success of Rihanna’s Fenty Beauty brand has taught the industry anything, it’s the the importance of inclusivity

After all, it’s 2018, and beauty junkies of all colors definitely aren’t here for whitewashed cosmetics. Luckily, there are a ton of black-owned beauty brands, including Unsun and Juvia’s Place, catering to the beauty needs of women (and men) of color. 

Below, check out 11 black-owned beauty brands you’ll definitely want to add to your makeup bag:

CORRECTION: A previous version of this story incorrectly stated the founding dates for Marie Hunter Beauty and Laws of Nature Cosmetics. They were founded in 2016 and 2015 respectively. 

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